A/B tests running on our websites and funnels — visitors and conversions tracked here manually for now.
🚀 Want to start a split test? Here's how
Set the A/B test up natively in GHL — funnel editor → add a page variant on the step you're testing → set the traffic split.
Come back here and click "📡 Sync From GHL" — the test shows up below automatically, with sales/revenue already attributed per variant.
Paste the tracking snippet (📋 button on each variant) onto that variant's live page — this is the one manual step, since GHL's API doesn't expose page views/opt-ins on its own.
Set a hypothesis and business line on the card so it's easy to find later, then leave the status on "Running."
🏁 Want to end a split test? Here's how
Open the test and compare each variant's stats side by side (Conv. Rate, Revenue, AOV).
Save a screenshot of each variant first — once you conclude the test in GHL, the losing page's live URL usually stops working.
Click "Declare winner" on the one that won, and give a quick reason why when prompted.
The test moves to "Completed" with an end date set automatically — then go conclude/remove the losing variant in GHL itself.
What's automatic vs. manual: Link a variant to a GHL funnel page below and Orders/Quantity/Amount sync automatically every night (and instantly whenever you link a new page). Page Views and Opt-Ins in the table above always need manual entry — GHL's API has no endpoint for that. Or, paste the tracking pixel (📋 buttons on each variant) on your live pages for real, automatic visitor/conversion counts and traffic-splitting — see the "Live Pixel Data" section on each test once it's wired up.
Set the A/B test up natively in GHL (funnel editor → add a page variant on a step → set traffic split), then click Sync From GHL — it'll show up below automatically, with sales/revenue already attributed per variant from your existing GHL sync. The only manual step left: paste a tracking snippet (shown per variant below) on each variant's page to count visitors and opt-ins/checkout attempts, since GHL's API doesn't expose that on its own.
Monitor a Funnel
For a single page that isn't being A/B tested — tracks conversion the same way a test variant does (page views, opt-ins, orders/revenue auto-synced from GHL), just with no "winner" to declare.